King & Tuckfield


Indigo is a mysterious dye. Unlike other colours which penetrate the fibres, indigo sits on the top causing it to chip off and fade beautifully with age and wear. 

At King and Tuckfield we love things that stand the test of time and that is why denim and other indigo dyed fabrics are so central to our design philosophy. We want you to wear and love your denim for years to come so here's our guide to caring for your denim.


All King and Tuckfield jeans are created equal, and how often you wash your jeans is really down to personal choice. We love stories so we like to give them a few months good wear to gain some creases and cracks before the first wash. From then on we simply wash when they feel dirty, inside out on a handwash or wool machine cycle, or cold soak in the bath with a wool detergent.


In general we recommend washing all indigo garments separately, especially for the first 2 or 3 washes. They will definitely lose colour and it will protect the look of your garment if you wash inside out with a mild detergent.

Be careful to check the individual washing instructions as your garment may contain special fibres, such as wool or silk which need specific care.


Indigo dye may rub off onto the skin or other surfaces, please be mindful and avoid contact with light surfaces especially on the first few wears and before washing.